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Moore’s new book, Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution, just published by Portfolio, argues that innovation by itself is not enough. Innovation also requires an investment strategy that puts your resources where they count, and a people strategy that aligns those resources with the best skills of all your employees.

The diagram alone is very thought provoking…

It’s certainly a different way of looking at how corporate budgets are typically managed.